A family business established in 1974, La Renaissance established its reputation as one of Australia's finest patisseries by maintaining the highest standards in the production of cakes, pastries, savouries, chocolates and macarons. Only the best and freshest ingredients are used and everything is handmade daily in their kitchen in The Rocks by their team of talented pastry cooks.
After 35 years, the patisserie opened Baroque Bistro Patisserie and needed the La Renaissance brand to work on par and within their new venue. The brand had to be sharp, capture the quality of the offering and work across all touch-points from the packaging to the tiny chocolate transfers placed on each cake.
A brand language was developed to ensure all aspects of the patisserie and cafe looked as delectable as their delicious offering. |